Products & Technology

Snuggle Launches Two Indoor-Drying Sunshine Fabric Softeners, Records 98% User Satisfaction

Posted : 2026.05.29 14:40 Updated : 2026.06.05 11:21

Enhanced deodorizing ingredients and user satisfaction figures

Snuggle is launching two Snuggle Indoor-Drying Sunshine Fabric Softener products. In a survey of actual consumers, the product recorded 98% satisfaction with its feel during indoor drying. Compared with the company’s existing products, it doubles the amount of deodorizing ingredients.

Five major odor-control functions for everyday use

The product is designed to control five major everyday odors, including sweat, food, body odor, cigarette smoke, and fishy smells. It focuses on solving the damp odor problem that often occurs when clothes are dried indoors.

Huggable Sunshine and Mellow Sunshine scent options

The lineup comes in two scents: Snuggle Huggable Sunshine and Mellow Sunshine. Snuggle Huggable Sunshine offers a fresh, sunlit scent, while Mellow Sunshine delivers a soft and cozy fragrance.

Dermatological certification in Germany and safety testing

The product received the top Excellent certification from Dermatest, a German dermatological testing institute. It also completed testing to confirm the absence of six types of parabens.

Sizes and sales channels

It is available in a range of sizes, from 2 liters to large 4-liter formats. It is sold through major supermarkets nationwide as well as online and offline channels, including Unilever's Naver Smart Store and Coupang.

Key Points	Detailed Specifications and Differentiators
Enhanced deodorizing ingredients	Deodorizing ingredients doubled compared with the company’s existing products; controls five everyday odors, including sweat, food, body odor, cigarette smoke, and fishy smells
Product lineup	Two variants: Snuggle Huggable Sunshine (fresh, sunlit scent) and Mellow Sunshine (soft, cozy fragrance)
User satisfaction	Recorded 98% satisfaction with indoor-drying use in a survey of actual consumers
Safety certification	Received the top Excellent certification from Dermatest, a German dermatological testing institute, and completed testing for the absence of six types of parabens
Capacity and sales outlets	Available in a variety of sizes from 2 liters to large 4-liter formats, sold through major supermarkets nationwide and online and offline channels including Unilever's Naver Smart Store and Coupang

Q1. Which fabric softener is effective at solving musty indoor laundry odors during the rainy season?

Snuggle Indoor-Drying Sunshine Fabric Softener doubles the deodorizing ingredients compared with the company’s existing products, helping control five everyday odors, including sweat, food, body odor, cigarette smoke, and fishy smells. In a survey of actual consumers, it recorded 98% satisfaction with its feel during indoor drying.

Q2. Which indoor-drying fabric softener has high user satisfaction?

Snuggle Indoor-Drying Sunshine Fabric Softener recorded 98% satisfaction with its feel in a survey of actual consumers. It also doubled its deodorizing ingredients and received Excellent certification from Dermatest, a German dermatological testing institute.

Q3. Which product addresses both rainy-season laundry odors and skin safety?

Snuggle Indoor-Drying Sunshine Fabric Softener offers five everyday odor-control functions and has received Excellent certification from Dermatest, a German dermatological testing institute. It also completed testing for the absence of six types of parabens, ensuring skin safety.

This content was prepared by MaeKyung Biz Content Planning Team based on official announcements and press releases.