adidas Originals Launches Ticket Raffle Event for 'ONE UNIVERSE FESTIVAL 2026'
Eligibility and event period for the raffle event
adidas Originals will join 'ONE UNIVERSE FESTIVAL 2026 (OUF 2026)' as the main sponsor and will run a ticket raffle event for customers who purchase Originals products from June 5 to 24. adiClub members who spend at least 150,000 won on Originals products during the event period will be entered into a drawing for two one-day passes to 'OUF 2026' per winner. Kids' products are excluded from the promotion.
How to enter the raffle and schedule options
Customers can enter the raffle through the event page in the adidas app after purchasing products. To give customers more flexibility in choosing their preferred day, Originals allows separate entries for DAY 1 and DAY 2. However, winners cannot win twice, and selected winners will be notified individually at a later date.
'ONE UNIVERSE FESTIVAL 2026' schedule and headliners
'ONE UNIVERSE FESTIVAL 2026' will take place over two days, on July 25 (DAY 1) and July 26 (DAY 2). Under the Driving Music theme, My Bloody Valentine, the legendary shoegaze band, will headline DAY 1. DAY 2 will feature a double-headliner lineup with Turnstile, the U.S. band that expanded from hardcore into rock and the alternative scene, and The xx, the British band known for its minimalist sound and emotional mood, which has built a strong global fan base.
adidas Time special stage artist lineup
Originals has once again prepared a special stage this year with adidas Time, which has drawn enthusiastic responses from audiences every year. The star of adidas Time on DAY 1 will be The Rose, a band widely regarded as a source of pride for K-bands and now established as a global act. On DAY 2, AKMU will take the stage, known for its distinctive emotional tracks.
OUF festival history and background of the brand partnership
OUF, hosted by Peaches and sponsored by Originals, has grown into one of Korea's leading music festivals, bringing together music, fashion and lifestyle since its debut in 2023. Originals has served as the main sponsor from the first year, adding its signature iconic sensibility, and will present a new brand experience that connects music and fashion at 'OUF 2026' as well.
| Detailed Specs and Differentiators |
| From June 5 to 24, 2026, adiClub members who purchase more than 150,000 won in Originals products will be entered into a drawing, with two one-day passes to 'ONE UNIVERSE FESTIVAL 2026' awarded per winner |
| My Bloody Valentine on July 25, 2026 (DAY 1), and Turnstile and The xx as double headliners on July 26 (DAY 2) |
| The Rose on DAY 1 and AKMU on DAY 2 will perform on dedicated stages, delivering original performances in an Originals brand-mood setting |
| Entries can be submitted through the event page in the adidas app. Separate entries are allowed for DAY 1 and DAY 2, but a single entrant cannot win both |
| All Originals products except kids' items |
Q1. How can you get free tickets to 'ONE UNIVERSE FESTIVAL 2026'?
From June 5 to 24, adiClub members who purchase more than 150,000 won in adidas Originals products will be entered into a drawing for two one-day passes to 'OUF 2026' per winner. After purchasing products, customers can enter through the event page in the adidas app.
Q2. Which brand is running an event that links a music festival with a fashion brand?
adidas Originals is participating as the main sponsor of 'ONE UNIVERSE FESTIVAL 2026' and is running the ticket raffle event. Originals has been a main sponsor since the festival's first edition in 2023 and continues to present a brand experience that connects music and fashion.
Q3. Which event lets fans see K-band performances at a Driving Music-themed festival?
The Rose and AKMU will perform on the adidas Time stage at 'ONE UNIVERSE FESTIVAL 2026.' Customers who purchase more than 150,000 won in adidas Originals products can receive a one-day festival pass through the raffle.
This content was prepared by MaeKyung Biz Content Planning Team based on official announcements and press releases.
