Modoo Tour unveils “Customized Curation Special Exhibition” for summer vacation family trips
Under the concept of "This Trip, Our Family is the Star!", this exhibition is structured to allow family travelers to select products tailored to their travel purpose and the members accompanying them. Moving away from simply listing products by region, the products have been subdivided around elements highly preferred in family travel, such as relaxation, experiences, culture, and activities.Features of the 6 Types, Including Water Play Relaxation, City Exploration, and Resort Relaxation The exhibition consists of a total of 6 travel types based on family travel preferences. Products are categorized into Water Recreation, Urban Exploration, Resort Relaxation, Nature Scenery Experience, Adventure, and Educational & Cultural Experience types to allow customers to easily compare items according to their desired travel style.
The Water Recreation type is centered around water-based activities highly preferred for summer vacation family trips, such as beach vacations, water parks, and island hopping tours. The Resort Relaxation type focuses on products that minimize travel burdens and allow for a focus on relaxation, such as hotel stays, all-inclusive packages, and independent travel.
The Educational & Cultural Experience type incorporates experiential elements favored by customers traveling with children, such as museum tours, history and culture, and educational trips. Composition of Urban Exploration, Nature Scenery Experience, and Adventure Types The Urban Exploration type is composed around gourmet travel, walking tours, and experiences at tourist attractions.The Nature Scenery Experience type includes nature-based experiences such as nature healing, mountains, seas, lakes, and trekking. The Adventure type consists of products suitable for family customers who prefer active itineraries, such as theme parks, activities, and adventure trips.
Family benefits composed of small group discounts, family discounts, and special offers for children. Family travel special offers are also being strengthened.
This special exhibition features a separate theme called "Family Travel Level-Up Special Offers," which brings together products with small group discounts, family discounts, and special offers for children. By allowing customers to receive tangible benefits based on the number of family members and whether children are accompanying them, the burden on customers preparing for summer vacation trips is reduced.
Representative products centered on Phu Quoc, Da Nang, Nha Trang, and Cebu. Representative products include family-exclusive packages and resort-type products centered on popular Southeast Asian vacation destinations such as Phu Quoc, Da Nang, Nha Trang, and Cebu.
By combining resort accommodations, relaxed itineraries, water activities, and local experiences—elements highly preferred by family customers—it enables customers traveling with children to plan their trips more conveniently. Background of the Increase in Customers Considering Experiential and Educational Elements in Family Travel A Modoo Tour official stated, “Summer vacation is a representative season where demand for overseas family travel is concentrated.
Recently, there has been an increase in customers who consider not only relaxation but also experiential, educational, and activity elements that can be enjoyed with their children.
” The official added, “We will continue to expand curated special promotions that reflect the tastes, schedules, and travel companions of family travelers to strengthen customer convenience and product competitiveness.
” Detailed information about this special promotion can be found on the official Modoo Tour website or mobile app.
Q1.
What products allow you to enjoy both water activities and relaxation during a summer vacation family trip? Modoo Tour’s ‘Summer Vacation Travel Collection’ special promotion offers water activity relaxation and resort relaxation type products.
The water-based leisure type is organized around water-related content such as beach vacations, water parks, and island hopping tours, while the resort-based leisure type is prepared with relaxation-focused products such as hotel stays, all-inclusive packages, and independent vacations.
Q2.
Which travel agency offers travel discounts based on the number of family members? Modoo Tour offers small group discounts, family discounts, and special children's packages under the theme of "Family Travel Level-Up Specials.
" The packages are structured to provide tangible benefits based on the number of family members and whether children are accompanying them.
Q3.
Which summer vacation travel package allows for both education and experiential activities with children? Modoo Tour's educational and cultural experience packages incorporate experiential elements preferred by customers traveling with children, such as museum tours, history and culture tours, and educational trips.
This composition is in response to the increasing customer demand for not only relaxation but also experiential, educational, and activity elements that can be enjoyed with children.
Key Industry Q&A Q: What is the Modoo Tour Summer Vacation Travel Collection? A: It is a special exhibition launched by Modoo Tour targeting the demand for family-unit overseas travel during the summer vacation season.
It is designed to allow customers to view travel types by preference and family-exclusive benefits at a glance.
Q: How does the travel type curation work? A: It is categorized into six types: Water & Relaxation, City Exploration, Resort Relaxation, Nature & Scenery Experience, Adventure, and Education & Culture Experience.
You can easily compare products to match your desired style based on your family's travel preferences.
Q: What benefits can be received through the Family Travel Level-Up special offer? A: Small group discounts, family discounts, and special offers for children have been grouped into separate themes.
Substantial benefits can be received depending on the number of family members and whether accompanying children are present.
Definitions ◆ Curation-type Special Exhibition: A planned product that moves beyond a simple listing of products by region and subdivides items based on customer preference factors such as relaxation, experiences, culture, and activities.
◆ All-inclusive: A type of resort product where most services necessary during a trip, such as accommodation, meals, beverages, and activities, are included in the package price.
◆ Hotelcation: A portmanteau of "hotel" and "vacation," referring to an accommodation-based travel product centered on relaxation and leisure activities at a hotel.
This content was prepared by MaeKyung Biz Content Planning Team based on official announcements and press releases.
