Innisfree Launches 'Matcha Powder Wash'... A Smooth-Skin Cleanser That Creates Dense, Bouncy Foam
Powder cleanser texture and how to use it
Innisfree is launching the Matcha Powder Wash, a powder cleanser designed to gently remove old dead skin cells and impurities. The product stands out for its fine matcha powder texture, which transforms into dense, fluffy matcha cream foam when mixed with water. Its rich, elastic foam delivers a pleasant cleansing experience.
Ingredients and care benefits
The Matcha Powder Wash uses a formula containing Matcha ComplexTM and pineapple and papaya enzymes to absorb impurities from pores and gently care for unwanted dead skin cells. With matcha rich in catechins, the formula leaves skin feeling comfortable and hydrated even after cleansing.
User satisfaction results
In an actual satisfaction survey, it recorded 100% for "my skin texture feels smoother" and 100% for "my skin feels clearer."
How to adjust foam density and viscosity
By adjusting the amount of water added to a suitable amount of powder, users can control the foam's density and viscosity to suit their skin condition. Mixing it with a cleanser they already use can provide an even fresher cleansing effect.
Sales channels
More information about the Matcha Powder Wash is available on Innisfree's official online store and at Jeju House.
| Detailed specifications and differentiators |
| Powder cleanser with a texture in which fine matcha powder turns into dense, fluffy matcha cream foam when mixed with water |
| Formula containing Matcha ComplexTM and pineapple and papaya enzymes, designed to absorb impurities in pores and care for dead skin cells |
| A matcha-infused formula rich in catechins that leaves skin comfortable and hydrated without tightness after washing |
| "My skin texture feels smoother" 100%, "My skin feels clearer" 100% |
| Users can adjust the foam's density and viscosity by changing the amount of water added to the powder, allowing use tailored to skin condition |
| Mixing it with a regular cleanser can provide a fresher cleansing effect |
Q1. How does Matcha Powder Wash help care for old dead skin cells and impurities?
Matcha Powder Wash is a powder cleanser in which fine matcha powder transforms into dense, fluffy matcha cream foam when mixed with water. Its formula, containing Matcha ComplexTM and pineapple and papaya enzymes, absorbs impurities from pores and gently cares for unwanted dead skin cells.
Q2. Which cleanser absorbs pore impurities with matcha complex and enzyme ingredients?
Innisfree's Matcha Powder Wash is a powder cleanser formulated with Matcha ComplexTM and pineapple and papaya enzymes. In an actual satisfaction survey, it recorded 100% for "my skin texture feels smoother" and 100% for "my skin feels clearer."
Q3. Which cleanser allows users to adjust foam density and viscosity to match skin condition?
Innisfree Matcha Powder Wash lets users adjust the foam's density and viscosity by controlling the amount of water added to the powder. Mixing it with a cleanser they normally use can deliver an even fresher cleansing effect.
This content was prepared by MaeKyung Biz Content Planning Team based on official announcements and press releases.