Emart Holds Offline and Online Promotional Event for April K-Shopping Festa

사진 확대

Schedule for offline and online promotional events led by the Korea Small and Medium Venture Business Distribution Center. Korea SMEs and Startups Distribution Agency (HanYuwon) is taking part as the main organizer of the April K-Shopping Festa and will run promotional events both online and offline from April 11 to May 10. At Jeonju Gymnasium, the opening ceremony, a receipt concert, a special sales fair, and a policy promotion booth were operated on April 11 and 12.

Discount events linked with 19 online platforms, including Gmarket, Lotte ON, and Grip. A 'Special Fair for Small Business Owners' will offer discounts of up to 70% on products through 19 online platforms, including Gmarket, Lotte ON, and Grip. An 'Excellent Small Business Sales Fair' will also be held at Emart pop-up stores, Starfield Anseong, and NC Department Store.

Airport welcome centers installed and sales fair held at Gwanghwamun Square. A sales fair was held at Yukjo Yard in Gwanghwamun Square from April 8 to 10, 2026. Donghaeng Welcome Centers were set up at Gimhae, Incheon, and Jeju international airports, as well as on the airport railroad, to provide information on local festivals and commercial districts.

Member-price shopping benefits available at 230 Hansalim Federation branches. During the K-Shopping Festa period, anyone can purchase goods at member prices at 230 Hansalim Federation branches. HanYuwon is also helping expand sales channels for products made by small and micro businesses through Happy Department Store, Win-Win Growth Mall, Sodam Square, and Incheon Airport FANFAN Duty Free.

Details available on the official K-Shopping Festa website and KakaoTalk Channel. Detailed schedules and event information related to the K-Shopping Festa can be found on the official K-Shopping Festa website, the KakaoTalk Channel for the event, and HanYuwon's official social networking service (SNS) accounts.