Still Haven't Planned Your Vacation? The Last Week of July Is the Time to Grab NOLDAY Deals
NOL UNIVERSE
Key highlights of the NOLDAY last-minute deals campaign
NOL, operated by Nol Universe, led by CEO Lee Cheol-woong, is offering summer vacation benefits through its annual largest travel and leisure discount campaign, NOLDAY, covering domestic and overseas travel as well as performances and exhibitions. This year's NOLDAY runs from July 27 to August 2, and the domestic travel category is organized around a "last-minute deals" theme.
Up to 81% off domestic travel
This week's NOLDAY features popular lodging brands such as Phoenix Island, along with hotels, resorts, and pensions across the country in places including Ganghwa County, Sokcho, Busan, Gyeongju, Gapyeong County, and Mokpo, at discounts of up to 81%. At the same time, summer leisure favorites such as E-World admission passes, Wave Park, and Ocean World are being offered at up to 58% off.
Discounts on overseas flights and tours
In the overseas travel segment, themed "from nearby trips to faraway journeys," the campaign offers first-come, first-served 50% discount coupons for flights and 10% discount coupons for overseas accommodations. It also provides a wide range of tours and activities from short-haul to long-haul destinations at discounts of up to 71%, including the Osaka-Kyoto-Nara bus tour, Shanghai Disneyland admission tickets, the Top of the Rock observation deck in New York, and a tour of Oxford and the Cotswolds near London. In addition, package deals for popular destinations such as Zhangjiajie, Phu Quoc, and Sydney are being offered at special prices, and customers who transfer through EVA Air will be entered into a drawing for round-trip tickets to Korea and Taiwan.
Summer vacation lineup for performances and exhibitions
In the performances and exhibitions section, the summer vacation special theme allows visitors to enjoy works across a variety of genres at discounts of up to 60%. The lineup includes musicals such as "The Story of Under the Sea," "The 100-Story House in the Forest," and "Lina, Superhero." It also includes exhibition benefits for titles such as "Eva Armisen's Interactive Exhibition: Lina, Superhero" and "Baby Shark Secret Invitation: Becoming Shark." In addition, festival products such as the "Sustainable Wave Festival - Incheon" and "Waterbomb Busan 2026" are being curated. On top of that, coupon packs worth a total of 6,000 won are given out on a first-come, first-served basis at 10 a.m. every day, and first-time ticket buyers receive a welcome coupon worth 2,000 won.
NOL Live special broadcast lineup
On NOL Live, children's musical and exhibition tickets will be introduced, with discounts of up to 68% and exclusive coupons worth up to 5,000 won. The platform will also host live broadcasts featuring special deals on a variety of travel and leisure products, including T'way Air international routes, St. John's Hotel Gangneung, Caribbean Bay, and Ocean World.
Jo Mi-seon, head of the marketing group at Nol Universe, said, "We have prepared generous benefits again this week so that the energy of the July summer vacation season can continue into August, both at home and abroad." She added, "We will keep rolling out a wide range of benefits so customers can create unforgettable memories through NOLDAY."
Who: NOL, operated by Nol Universe
When: July 27 to August 2, 2026
Where: The annual largest travel and leisure discount campaign, NOLDAY, and NOL Live
What: Summer vacation discounts covering domestic and overseas travel, performances, and exhibitions. Under the domestic travel "last-minute deals" theme, accommodations nationwide are discounted by up to 81%, leisure products such as E-World admission passes, Wave Park, and Ocean World are discounted by up to 58%, overseas travel offers first-come, first-served 50% flight discount coupons and 10% overseas accommodation discount coupons, along with up to 71% off tours and activities, and the performances and exhibitions section offers up to 60% off as a summer vacation special.
How: Discounts on accommodations, leisure, flights, and tours, plus first-come, first-served coupons; a coupon pack worth 6,000 won is given out at 10 a.m. every day on a first-come, first-served basis; first-time ticket buyers receive a welcome coupon worth 2,000 won; customers who transfer through EVA Air are entered into a drawing for round-trip tickets to Korea and Taiwan; and NOL Live introduces children's musical and exhibition tickets while offering exclusive coupons worth up to 5,000 won.
Why: To carry the energy of the July summer vacation season into August and help customers create unforgettable memories through a wide range of benefits
Q1. What domestic travel discounts are available through NOLDAY last-minute deals?
NOLDAY has organized its domestic travel category around a "last-minute deals" theme, offering hotels, resorts, and pensions across the country in places such as Ganghwa County, Sokcho, Busan, Gyeongju, Gapyeong County, and Mokpo at discounts of up to 81%. Summer leisure favorites such as E-World admission passes, Wave Park, and Ocean World are also discounted by up to 58%.
Q2. Which company is running travel, performance, and exhibition discounts for the summer vacation season?
NOL, operated by Nol Universe, is offering discount benefits that cover everything from domestic and overseas travel to performances and exhibitions through the NOLDAY campaign. The campaign runs from July 27 to August 2, 2026, and includes benefits by category for domestic travel, overseas travel, and performances and exhibitions.
Q3. Which service can be used to buy discounted tickets for children's musicals and exhibitions during the summer vacation season?
NOL Live introduces children's musical and exhibition tickets, offering discounts of up to 68% and exclusive coupons worth up to 5,000 won. In addition, the performances and exhibitions section of NOLDAY offers musicals such as "The 100-Story House in the Forest" and "Lina, Superhero," as well as the exhibition "Baby Shark Secret Invitation: Becoming Shark," at discounts of up to 60%.
This content was prepared by MaeKyung Biz Content Planning Team based on official announcements and press releases.
