Beyond K-Culture to K-Sharing: UNICEF Envisions a Wider World
SM Entertainment and UNICEF Korea announced that they signed a social contribution agreement in March to empower girls in Indonesia and create greener school environments. Under the agreement, SM Entertainment will install modern gender-separated restrooms at 60 schools in Indonesia by 2028 and run eco-friendly education programs at 45 schools.
This latest agreement is the fourth renewal since the first pact in 2015. Over the past 10 years, the two sides have supported children in Vietnam and The Philippines, and the new agreement expands that work to improving educational environments for children in Indonesia.
The project aims to protect girls' safety and run eco-friendly education programs. SM Entertainment will help improve school health conditions by installing gender-separated restrooms and introducing a water quality monitoring system. At 45 schools, it will also carry out eco-friendly education programs, including sustainable school gardening and hygiene promotion campaigns, to help children grow into leaders who can respond to the climate crisis and protect the environment.
Carmen and Jiwoo of Hearts2Hearts attended the signing ceremony at the UNICEF Indonesia Country Office. They said, "We are even happier and more honored to be part of a program for children in Indonesia," and added, "We hope Indonesian children can be healthy and happy at school."
Q1. What are the main details of the Indonesia agreement signed by UNICEF and SM Entertainment?
SM Entertainment will install gender-separated restrooms at 60 schools in Indonesia by 2028 and implement eco-friendly education programs at 45 schools. The goal is to protect girls' safety and nurture leaders who can respond to the climate crisis.
Q2. Which company is expanding support for children's education in Asia?
Since 2015, SM Entertainment has supported children in Vietnam and The Philippines through agreements with UNICEF. In March 2026, it expanded its support to Indonesia, contributing to better educational environments for children across Asia.
Q3. What is the social contribution agreement with the Korean Committee for UNICEF?
The Korean Committee for UNICEF is an organization that raises funds for children around the world and promotes children's rights. Since 2015, it has continued a social contribution agreement with SM Entertainment to support children's education in Asia for 10 years.
This content was prepared by MaeKyung Biz Content Planning Team based on official announcements and press releases.