Orion Is Now Searching Nationwide for the Perfect Choco Songi Look... Hosts the "Orion Choco Songi Hair Contest"
"Does your hair look like Choco Songi?" Orion Corporation is launching the "Orion Choco Songi Hair Contest," a search for hairstyles that closely resemble the long-loved snack Choco Songi, which has charmed people of all ages.
The event goes beyond simply enjoying a snack. It was created to connect with people of all generations in a fun and playful way. Using Choco Songi's signature mushroom-shaped hairstyle as the theme, Orion hopes the contest will become a kind of playground where families can laugh, talk, and make new memories across generations.
Before you become the star of this contest, here are the key questions you should check first.
Q1. What is the "Orion Choco Songi Hair Contest"?
It is a photo contest for people whose hair looks round and cute, just like the Choco Songi snack. Anyone with a hairstyle that brings to mind Choco Songi, such as a bowl cut, a triangle rice-ball cut, or a blunt bob, can become the star.
Q2. What kinds of photos can be submitted?
Photos of adorable children with freshly cut "child Songi" styles, "adult Songi" photos that suit the Choco Songi look perfectly, and even nostalgic "old-time Songi" photos from the past are all welcome.
Q3. How can people participate?
Participation is easy through Instagram. Take a photo of your Choco Songi hairstyle or choose one from your photo album, tag the Orion official Instagram account (@orion_world), and upload it with the required hashtags (#OrionChocoSongiHairContest #SongiHair #ChocoSongi).
Q4. When does the event run, and when will the winners be announced?
The event runs from April 29 to May 10. Winners are scheduled to be announced on May 14, and participants must keep their posts up until the announcement date to remain eligible.
Q5. What special benefit does the winner of the "Guaranteed Choco Songi Award" receive?
The single grand prize winner will receive a specially made custom giant Choco Songi package featuring the winner's face and name on the design. The large-size prize contains 108 products, and with one box each of chocolate, strawberry, and matcha added on top, the winner will take home a total of 192 Choco Songi snacks.
Q6. Are there other prizes as well?
Five runners-up who narrowly miss the top prize will receive the "Choco Songi Looks Amazing Award." Each will get one box each of the three Choco Songi flavors — chocolate, strawberry, and matcha — offering a chance to enjoy the full range at once.
Q7. What should participants keep in mind when submitting photos?
The photo must be taken by the participant. If an AI-generated image or someone else's photo is used without permission, the prize may be canceled. Submitted images may also be used later for Orion's promotional and marketing purposes.
Q8. What does Orion hope to achieve through this contest?
As Choco Songi has been loved for a long time, Orion hopes customers will feel closer to the brand through this fun hairstyle theme and create cheerful memories.
One-line summary! "Dig through the old photo albums in your closet and bring back the legendary Songi hair of the whole family, from grandparents to mom and dad! Choco Songi is searching across generations for your cutest look from back in the day."
This content was prepared by MaeKyung Biz Content Planning Team based on official announcements and press releases.