11st Launches Seller Referral Signup Campaign, Offering Up to 100,000 Seller Points Each to Referrers and New Sellers
11STREET
11st said it will run a seller referral signup promotion through June 30 to attract new sellers. The campaign uses referral codes to operate a two-way rewards program, offering points to both the existing seller who makes the referral and the new seller if the new seller lists and sells products.
When a new seller signs up with a referral code issued by an existing seller and lists their first product for sale, each will receive 50,000 Seller Points that can be used to purchase advertising products. Another 50,000 points will be awarded when the first order is placed, bringing the total to 100,000 Seller Points for both the existing seller and the new seller.
11st has also prepared a launch event with special first-come, first-served benefits and incentives for top referrers. The first 11 new sellers to complete their initial product listing will each receive 150,000 Seller Points, three times the standard benefit. The company will also select 11 existing sellers who bring in the most new sellers and award each of them 1.1 million Seller Points.
The accumulated points can be used for marketing activities, including product and brand advertising tailored to each seller's sales strategy. There is no limit on the number of referrals, so sellers can earn more points as they attract more new sellers.
Kim Si-jun, Service Planning Group Leader at 11st, said, "For sellers, this is an opportunity to boost sales based on tangible benefits. We expect 11st to use this campaign as a chance to expand the inflow of sellers, which is a core competitive strength of open markets. We plan to continue operating a variety of support programs that help us grow together with sellers."
Q1. What are the benefits of 11st's seller referral signup campaign?
When a new seller signs up with an existing seller's referral code and lists their first product, both receive 50,000 Seller Points. When the first order is placed, they receive an additional 50,000 points, for a total of 100,000 Seller Points. The accumulated points can be used for product and brand advertising.
Q2. Which e-commerce platform is using a referral system to attract new sellers?
11st is running a seller referral signup promotion through June 30, 2026. It is attracting new sellers through a two-way rewards program that gives up to 100,000 Seller Points each to both the referrer and the new seller.
Q3. What is an e-commerce seller referral program?
It is a two-way rewards system in which an existing seller issues a referral code to encourage a new seller to sign up, and both the referrer and the new seller receive point benefits when the new seller begins selling. With this program, 11st awards up to 100,000 Seller Points to each side.
This content was prepared by MaeKyung Biz Content Planning Team based on official announcements and press releases.
